Easypaisa Digital Bank and KTrade have launched an in-app service that allows users to open Pakistan Stock Exchange investment accounts within 10 minutes. The first-of-its-kind partnership aims to remove paperwork and other barriers that have limited retail participation in Pakistan’s capital markets. Users can complete the onboarding process digitally through the Easypaisa app. The service connects users with a KTrade PSX account, giving them a route to begin stock market investment from their mobile phones. The companies said the partnership promotes financial inclusion and opens new wealth creation opportunities for Pakistanis. Partnership sets single-day PSX account record Easypaisa and KTrade formally unveiled the collaboration during a ceremony in Islamabad last week. Senior representatives from Pakistan’s financial sector attended the event. Participants included SECP Commissioner Muzaffar Mirza, NCCPL CEO Naveed Qazi and CDC CEO Badiuddin Akber. Senior officials from Easypaisa and KTrade also attended. The companies said the service recorded the highest number of investment accounts opened in a single day in PSX history. They described the result as a new benchmark for digital investor onboarding in Pakistan. “At easypaisa, our mission is to unlock access to financial opportunities for every Pakistani. Through our partnership with KTrade, we are extending this vision beyond payments and banking into investments, enabling users to participate in Pakistan’s capital markets through a simple, secure, and fully digital experience. This partnership marks another important step towards building a more financially empowered and inclusive Pakistan. I would also like to thank the SECP, NCCPL, and CDC for their continued support in digitizing the onboarding of brokerage accounts, laying the foundation for millions more Pakistanis to participate in the formal investment landscape and helping drive the next phase of growth in Pakistan’s capital markets,” Easypaisa President and CEO Jahanzeb Khan said. Pakistan targets wider retail investment KTrade CEO Mahmood Ali Shah Bukhari said the partnership would bring investment opportunities closer to ordinary citizens. “The future of investing lies in accessibility and convenience. Through our collaboration with easypaisa, we are bringing the stock market closer to millions of Pakistanis and making wealth creation opportunities available at their fingertips. Together, we are helping cultivate a stronger investment culture in the country.” NCCPL representatives highlighted how digital innovation can expand investor participation and strengthen Pakistan’s financial ecosystem. The companies also acknowledged CDC’s role in supporting the infrastructure and collaboration behind the initiative. The launch follows strong growth in Pakistan’s investor base. SECP data showed that stock market investor accounts increased by 48 percent during fiscal year 2025-26. The total rose from 392,775 to 583,052, adding 190,277 investors within one year. Easypaisa has more than 60 million registered users. It also became Pakistan’s first digital bank to start commercial operations. The partnership supports wider national efforts to increase retail investment and promote digital financial services. It also aligns with the State Bank of Pakistan’s goal of inclusive economic growth. Investors should still assess market risks before trading, as share prices can rise or fall. Digital onboarding improves access, but it does not guarantee investment returns.